In just three months, Muumba Web Digital helped a small digital marketing agency increase conversions by 937.5% and reduce cost per acquisition by 84.5%. Through targeted ad strategies and campaign optimization, we turned underperformance into scalable growth.
The digital marketing landscape is increasingly competitive, with small agencies often struggling to balance budget efficiency and impactful results. For businesses that serve entrepreneurs and other small enterprises, digital success hinges on cost-effective lead generation and scalable marketing strategies.
This case study explores how Muumba Web Digital empowered a digital marketing agency client focused on affordable, high-impact solutions to dramatically increase conversions, reduce advertising costs, and enhance campaign effectiveness in just three months.
Despite offering tailored digital marketing services to help small businesses grow nationally and globally, the client’s online campaigns were underperforming. In May 2024, they recorded just 8 conversions at a staggering cost per conversion (CPA) of $147.42, with a conversion rate of 0.80%.
Muumba Web Digital was engaged to diagnose the gaps and implement a strategic performance overhaul.
We launched a multi-phase optimization campaign between May and July 2024, focusing on visibility, targeting precision, and budget control. Each month builds on the last, layering improvements to deliver consistent and scalable growth.
Our work is rooted in empowering organizations through strategic, data-driven marketing. For this project, we applied our full-funnel campaign optimization approach, leveraging:
We not only turned around a struggling campaign. We laid the foundation for long-term profitability and scalable growth.
This engagement is a clear example of how Muumba Web Digital’s precision-targeted digital marketing solutions deliver rapid, measurable results even in highly saturated markets. By blending technical know-how with strategic creativity, we helped a fellow digital agency improve performance, boost sales conversions, and reduce ad spend inefficiencies within 90 days.
If your campaigns aren’t converting like they should, let Muumba Web Digital build your roadmap to results.